The Smithfield-NASCAR season is a pleasure we look forward to year after year!

ZAHZI partnered with Smithfield to provide Brand Ambassadors, Production Assistants, and traveling Team Leads to act as the face of the Smithfield activation at the NASCAR races. Our experienced Brand Ambassadors have been tasked with setup/tear down, handing out Smithfield culinary samples, contest entry, and prize wheel fun complete with free giveaways.

540,200
Samples

700,000
Interactions

23
Cities